- Production company logo(s)- usually at the beginning of the trailer
- Images from the film
- Title of the film
- Release dates- likely to be 'coming soon' or 'summer' rather than being a specific date
- Indication of genre
- Website
- Voiceover man
- Editing
- Possible references to other films
- Images of stars/names of stars
- Music that reflects the genre
- Tagline- often broken up throughout the trailer
- Sound effects
- Eye candy
- A variety of camera shots
Although I did not find the following conventions in the trailers I looked at I suspect the following will also come up in teaser trailers occasionally:
- Reference to source material the film is based on
- Quotes that reference other films
- Reference to awards that cast/crew/film may have won or been nominated for
- Cast, crew director credits
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